CORPORATE INFORMATION

COMPANY HISTORY

Miami Subs Corporation’s operating model was formed in 1988, although the founders operated earlier versions of the concept in the early 1980’s. From its inception, Miami Subs Pizza & Grill has been well received by its guests and has demonstrated the ability to grow rapidly through franchising. Over the years, Miami Subs Pizza & Grill has established itself with the dining public as a favorite quick service destination consistently delivering higher quality, made to order food at fast food prices.

Founded in 1983 under the name Mr. Submarine, the growing chain evolved into Miami Subs Grill to better reflect the varied menu which, by the late ’80s, included several grilled items, such as burgers, chicken, cheesesteaks, and gyros. During the 1990s, the chain grew very quickly with new stores and the acquisition of several existing restaurants, which were converted to Miami Subs Grill locations.

Today, the Miami Subs Pizza & Grill concept is unparalleled in the food service franchise industry. Positioned in a niche between fast food outlets and casual theme restaurants, Miami Subs Pizza & Grill offers its guests the best of both worlds.

Miami Subs Pizza & Grill offers the convenience of drive-thru and delivery while also providing an inviting, comfortable environment for dine-in customers. But unlike “fast food” outlets, Miami Subs Pizza & Grill cooks its food to order; offering our guests high quality and absolute freshness.

Miami Subs Pizza & Grill also offers a wide variety of moderately priced, delicious menu choices, including our signature Philly Cheesesteaks (The Official Philly Cheesesteak of the Florida Panthers), Wings, freshly-made Salads, flame broiled Chicken and Burgers, Hot and Cold Subs, Gyros, and authentic Pitas. Also featured is a varied Kids Menu and great desserts, including Breyers Ice Cream and Ben & Jerry’s fabulously popular products.

Miami Subs Pizza & Grill is dedicated to satisfying our guests and providing an outstanding and unique franchise opportunity. This begins on the foundation of a strong management team of industry professionals.

In May 2007, a seasoned and experienced management group purchased Miami Subs Pizza & Grill. This new group has committed itself to building the Miami Subs Pizza & Grill brand by infusing a positive attitude, refining existing menu items, and developing new products. Our introduction of an all day breakfast, expanding the menu to include pizza, and embarking on creative marketing promotions to drive customers into our franchise locations are examples of this commitment. This new menu variety and the introduction of Home Delivery will allow Miami Subs Pizza & Grill to attract an unusually broad customer base, with a diverse demographic profile through expanded day parts.

Miami Subs Pizza & Grill is dedicated to growing our brand and expanding our location base worldwide. The company has contracted with Interiors by Steven G, one of the world’s leading interior design firms, to help further our efforts in bringing a bold, fresh, new look to our stores.

A skilled management team with an established, successful track record, a new contemporary look for our stores, an expanded product line, Home Delivery, and aggressive advertising and marketing programs…this is The New Miami Subs Pizza & Grill.

TRAINING, OPERATIONS AND MARKETING SUPPORT

Our six-week training program provides both classroom instruction and hands-on kitchen experience. You will be spending time at our Head Office as well as in our stores. While the Training Center performs a vital role, the best “real world” experience is derived from participating as a Team Member Trainee in an operating store.

One of the key elements of our operational support is our Area Managers. In addition to keeping you up-to-date with our most recent Operational Manuals and other vital information, the Area Manager dedicated to your store will provide ongoing operational guidance to your Miami Subs Pizza & Grill location to help support and nurture your business.

Our menu variety allows us to attract an unusually broad guest base with a diverse demographic profile. To continuously attract this wide customer base, we work with franchisees to develop various local store marketing programs, many of which tie in with our regional marketing programs. These programs are designed to increase store traffic, create “top of mind” awareness, and build the Miami Subs Pizza & Grill brand in your area.

FINANCIAL REQUIREMENTS AND TERMS

Miami Subs Pizza & Grill offers multiple franchise opportunities. For details, please see the page entitled Financial Info located in the pocket of this folder.

Our primary goal is that our customers don’t just remember Miami Subs Pizza & Grill, they remember the great food, warm atmosphere, and impeccable customer service they enjoyed at Miami Subs Pizza & Grill.

WHAT HAPPENS WHEN YOU BECOME A MIAMI SUBS PIZZA & GRILL FRANCHISEE

• You will be joining a group of hard working, enthusiastic business owners.
• You will be supported by a management team committed to your success and devoted to helping you meet your goals.
• You will be part of an established family of restaurants proudly dedicated to serving its guests and franchisees.
• You will enjoy the benefits of a proven training program and ongoing operational support efforts.
• You will be able to offer a variety of high quality, great tasting, popular, made-to-order foods.